Remmy Nweke/
The
Close Up Loves Naija concerts across the cities of Lagos, Port-Harcourt and
Abuja, held last weekend, were centre of attractions for celebrities, DigitalSENSE Art & Fashion
reports.
Also,
DigitalSENSE Art & Fashion
gathered that featured in the concerts include top Nigerian artistes such as
MI, DJ Jimmy Jatt, KCee, Skales, Emma Nyra, Dammy Krane in addition to an array
of comedians and upcoming music artistes.
Some
of activities that mark the concerts include games, dance competitions, comedy,
face painting for kids, musical performances, and raffle draws, amongst others.
Through raffle tickets collected at the venues, different giveaways such as
cash prizes, cinema tickets and a grand prize of Samsung Galaxy S4 were given
away at the venues.
Vice
President Operations, Unilever Nigeria Plc., Anil Gopalan, described the
concert as an initiative designed to reward Nigerians for their patronage over
the years, noting that for almost 10 years that Close Up has been in the
Nigerian market.
“Nigerians
have embraced the product and its variants which give them stronger, whiter
teeth and fresher breathe,” Gopalan said, emphasizing at CloseUp they are proud
of Nigeria and its people.
“We
have promised to not just improve lives by providing quality products, but also
impact lives by rewarding Nigerians. This goes to show that we do not just
proclaim that Close Up Loves Naija with our words, we put in a lot of efforts
to show our love with our actions,” he said.
Also
speaking, Category Manager, Oral Care Unilever Nigeria Plc, Oiza Gyang pointed
out that Close Up Loves Naija Concert was organised to celebrate the
spirit of patriotism and unity among Nigerians.
“Nigerians
are known to be the happiest people in the world. Close Up celebrates the
warmth of Nigerians and will continue to put smiles on the faces of the people,”
she said.
For
the Brand Manager, Close Up, Dexter Adeola, the brand was introduced into the
Nigerian market as the first red gel toothpaste, and Nigerians quickly embraced
it.
“Now,
Close Up dominates the Nigerian tooth paste market. We love people of this
country and we are happy to give back to them,” he said.
One
of the winners of the raffle draw in Abuja who walked away with a Samsung
Galaxy S4, Adebola Adenuga, expressed joy and satisfaction about his winning
and the concert. “I am so happy that I came here today. I enjoyed the show so
much as I got the opportunity to see KCee and other top Nigerian musicians I
always see on TV. I also won this beautiful gift. This is one of the best gifts
I have received in my life. I thank Close Up for this. I cannot say ‘thank you’
enough,” Adenuga declared.
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