Samsung unveils 3 range of digital imaging devices

Samsung Electronics West Africa, has introduced a set of high-performance smart cameras featuring wireless sharing connectivity and compatibility devices which run on Android and iPhone Operating System (iOS).

Samsung NX300 camera

These devices include Samsung NX300 smart camera, NX45mm F1.8 2D/3D lens  and Galaxy S4 Zoom, according to a press statement, made available to DigitalSENSE Business News.

Director of Hand Held Devices, Samsung Electronics West Africa, Mr. Emmanouil Revmatas, said these cameras, embody style and functionality, and would raise the bar for compact system cameras all over the world.

Key among the products introduced were the award-winning smart camera NX300, Samsung’s flagship model in its successful NX Series, which comes with 20.3 Megapixel sensor which is capable of capturing high-quality images with sharp, life-like colours that are clear in all lighting conditions.

“It possesses a wide ISO range of 100-25600, making it twice as sensitive to light as the previous model,” he said.

The NX300, Revmatas said also features dual band; 2.4GHz and 5GHz in addition to Wireless Fidelity (Wi-Fi) support that enables users connect faster and with more stability to wireless networks. He stressed that a dedicated direct link hot key allows users to wirelessly send images to mobile phones, tablets, Personal Computers (PCs) or Smart High Definition Television (HDTVs), directly from the camera.

Also, Samsung unveiled NX45mm F1.8 2D/3D lens at the event, which was described as the first one-lens 3D system capable of capturing both still images and full HD movies in perfect 3D quality when combined with the smart camera NX300.

Pointing out that Samsung is currently organizing a photo challenge with the NX300 on its website where photographers across the country can showcase their skills with the amazing device.

Samsung also gave a tip on yet to be launched Galaxy S4 Zoom, said to be a revolutionary new product that delivers on the company’s mission to create a single device that fulfills the role of both an industry leading smartphone and a high-end compact camera.

Revmatas further said the NX300 and Galaxy S4 Zoom would set the benchmark for how digital imaging devices turn daily routine into unforgettable moments, with their unrivaled smart functions.

He emphasized that across the world today, the ability to take professional photos and to customize communications has become a critical consideration for many individuals when choosing an imaging device.

“More and more individuals are looking for the twin features of enhanced functionality of sharing and editing on their devices and also to tell the world about it. It is for this reason that we have bridged the gap in the market through our new range of digital imaging devices, offering consumers the ability to do just this; take photos, customize their communications and obtain instant gratification through the sharing of experiences wherever they are,” he said.

Revmatas added that Samsung’s new digital imaging line-up were developed by harnessing core engineering technologies to offer superior image capturing while maximizing simplicity and ensuring that users are just one touch away from seamless connectivity.

Product Manager, Digital Imaging for Samsung Electronics West Africa, Mr. Taiwo Adediran noted that since its launch in 2010, the Samsung NX series has become synonymous with innovation and design, making it the best digital imaging technology available to everyone without compromising on style.

On Galaxy S4 zoom, the Marketing Manager, Hand Held Devices, Ms. Olajumoke Okikiolu, said the device is a portal to a new visual communication era and shifts accepted standards in communication. 

“With the growth of social networking and the prevalence of instant messaging and communication, people today communicate faster than words can manage. There is an increasing need to articulate our experiences through pictures and videos and the Galaxy S4 Zoom has been created to lead the way in this new era of voice and visual communication,” she explained.

Correspondent/DigitalSENSE Business News
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