Etisalat opens 2013 Pan-African Prize for Innovation Award

DigitalSENSE Business News:

For the second year running, Etisalat Nigeria has announced the launch of the 2013 edition of the ‘Etisalat Pan-African Prize for Innovation’ to reward the most innovative mobile broadband product, idea or service in Africa.

DigitalSENSE Business News gathered that this award will be presented at the 16^th Annual AfricaCom Conference in, Cape Town, South Africa, between 12 and 14 November, 2013.

This Etisalat prize seeks to recognise the most innovative mobile broadband product, service or idea that provides a significant utility to African mobile users and can demonstrate a valuable social or economic impact on customers. Entries for the award, opens on August 27, 2013 via the Etisalat website.

Director, Brands and Communication, Etisalat Nigeria, Mr. Enitan Denloye, told DigitalSENSE Business News, that the prize will be awarded in two sub categories, namely the 1^st Prize for the most innovative product or service that was launched in the last 18 months, and 2^nd Prize for the most innovative idea driving or facilitating mobile broadband use in Africa.

The winner of the first category will be awarded with the sum of $25,000, 3 Devices, a Business Development Mentoring (in-House) programme, and a possible commercial partnership with Etisalat.

The winner of the second category will receive a cash prize of $10,000, 3 Devices, Product Incubation Programme, Business Development Mentoring (in-House) programme, access to network resources for testing, knowledge base, as well as a pilot study (terms apply) and analysis via Etisalat’s customer base.

“Broadband is primarily mobile in the African continent and critical to its economic development. At Etisalat, we believe that innovation should go beyond improvements in existing products and services, and instead have valuable social and economic impact on customers. In support of this belief, Etisalat is proud to announce the 2013 edition of this prize to encourage and celebrate innovation in the African market,” Denloye said.

The award is open to African Mobile Broadband eco-system like Handset and Device manufacturers and customizers’ dongles and modems, embedded devices, tablets and eReaders.

 

Also eligible, he said, are SMEs and individuals developing innovative mobile broadband solutions.

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