Monday, June 17, 2013

Google introduces Project Loon: A Balloon-powered Internet access



Breaking News! DigitalSENSEBusiness News
Not yet done with innovation, Google has introduced its latest in shelf project known as Project Loon, a balloon-powered Internet access expected to offer access to yet underserved and unserved part of the world.

Project Lead for Project Loon at Google Africa, Mike Cassidy, confirmed this to DigitalSENSEBusiness News at the weekend in a blog post and said they are looking onward and upward.

According to him, the Internet is one of the most transformative technologies of this era, but for 2 out of every 3 people on earth, a fast, affordable Internet connection is still out of reach. And this is far from being a solved problem.

He pointed out that there are many terrestrial challenges to Internet connectivity, namely jungles, archipelagos, and mountains in addition to major cost challenges.

“Right now, for example, in most of the countries in the southern hemisphere, the cost of an Internet connection is more than a month’s income,” he said.

Cassidy added that solving these problems may not be simply a question of time, because it requires looking at the problem of access from new angles. So today we’re unveiling our latest moon shot from Google[x]: balloon-powered Internet access.

He said that Google believes that it might actually be possible to build a ring of balloons, flying around the globe on the stratospheric winds, which provide Internet access to the earth below. 

“It’s very early days, but we’ve built a system that uses balloons, carried by the wind at altitudes twice as high as commercial planes, to beam Internet access to the ground at speeds similar to today’s 3G networks or faster. As a result, we hope balloons could become an option for connecting rural, remote, and underserved areas and for helping with communications after natural disasters. The idea may sound a bit crazy—and that’s part of the reason we’re calling it Project Loon—but there’s solid science behind it,” he explained.

Balloons, he further said, with all their effortless elegance, present some challenges, emphasizing that many projects have looked at high-altitude platforms to provide Internet access to fixed areas on the ground, but trying to stay in one place like this requires a system with major cost and complexity. 

“So, the idea we pursued was based on freeing the balloons and letting them sail freely on the winds. All we had to do was figure out how to control their path through the sky. We’ve now found a way to do that, using just wind and solar power: we can move the balloons up or down to catch the winds we want them to travel in. That solution then led us to a new problem: how to manage a fleet of balloons sailing around the world so that each balloon is in the area you want it right when you need it. We’re solving this with some complex algorithms and lots of computing power,” he revealed.

Equally, Cassidy disclosed that now Google needs some help via this experiment which is going to take way more than its team alone. 

In the coming week, he said, Google would start a pilot programme in the Canterbury area of New Zealand with 50 testers trying to connect to the balloons. 

“This is the first time we’ve launched this many balloons (30 this week, in fact) and tried to connect to this many receivers on the ground, and we’re going to learn a lot that will help us improve our technology and balloon design,” he said.

Cassidy went on to add that over time, Google would like to set up pilots in countries at the same latitude as New Zealand. 

“We also want to find partners for the next phase of our project—we can’t wait to hear feedback and ideas from people who’ve been working for far longer than we have on this enormous problem of providing Internet access to rural and remote areas. We imagine someday you'll be able to use your cell phone with your existing service provider to connect to the balloons and get connectivity where there is none today,” he said.

Maintaining that in the main time, this project is still highly experimental technology and Google has a long way to go and therefore solicits support as they keep trying and keep flying!


Remmy Nweke/DigitalSENSEBusiness News
... Making SENSE of digital revolution!

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