Five cities are now agog for the fourth auditions of Nigerian
Idols, namely Lagos, Port-Harcourt, Benin, Calabar and Makurdi starting from
January 25, through February 23, 2014, reports DigitalSENSE Art&Fashion.
Confirming this to DigitalSENSE Art&Fashion,
Etisalat's Director, Brands and Communications, Mr. Enitan Denloye said all is
set for the nation-wide hunt for the brightest music talents to grace the stage
of one of the biggest reality music competitions sponsored by the telco.
He also said to DigitalSENSE Art&Fashion that the Nigerian
Idol audition train will move from the ancient city of Benin at the Excalibur
Hotel on January 25 to Port-Harcourt’s Presidential Hotel on February 1.
While on February 8, the Monty Suites in Calabar will play
host to Nigerian Idol auditions, just as Smileview Hotel Extension in Makurdi
will be the centre for February 15 session.
Final stage, he disclosed to DigitalSENSE Art&Fashion will see
the auditions moving to Dream Studios, Omole-Lagos on February 22 and 23 this
year.
Further, Denloye expressed Etisalat’s excitement as the
sponsor of the Nigerian Idols season 4 for the fourth consecutive times.
Etisalat, he said, has identified the competition as a
platform that recognizes and celebrates music talent among the youth.
"The Nigerian youth community is dynamic. However, music
still remains a huge part of their culture. At Etisalat, the youth segment is
one of our major markets, and that is why we are continuing our sponsorship of
the Nigerian Idol competition to connect with them in a way they can easily
relate with," he declared.
For the Head, Events and Sponsorships, Etisalat Nigeria,
Modupe Thani said the choice of Makurdi as an audition location this season,
was necessary to spread the reach to other parts of the country.
As said by her, “there is an abundance of talent in the
country and Etisalat through the competition, is giving them a chance to voice
their dreams.”
Mary
Onyeure/GEE
... Making SENSE of digital revolution!Pix: Mr. Wellsher, acting CEO, Etisalat Nigeria
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