MTN Nigeria may have
explained its Easter roaming offer for Christians, saying it’s expected to
boost relationship among families, reports DigitalSENSE Business News.
Giving
this insight recently to DigitalSENSE Business News, the General Manager,
Consumer Marketing, MTN Nigeria, Mr. Kola Oyeyemi, said that MTN is offering a
variety of mouth-watering packages to its Christian customers this Easter.
He
gave the rational for the brands support stressing that this is a way of
showing commitment to esteemed customers of the Christian faith, by connecting
to them at this period of spiritual reflection and appreciation for the sacrifice
that the Lord Jesus made by laying down his life for mankind to live.
He
also said that there is a roaming offer with special MTN rates to Jerusalem and
Rome, to ensure pilgrims stay in contact with families and friends.
The
offer, he explained to DigitalSENSE Business News, is one of the many
ways MTN is touching the passion
points of its teeming Christian customers, especially during this season, as a
way of encouraging the spread of unity, love and peace everywhere its customers
go.
“The
offers will enable Christian faithful on the MTN network enjoy value added
services like spirit filled daily devotionals, Bible quotes, sermons, songs and
hymns; and other faith enriching content to keep Christian customers connected
to their Maker on a daily basis,” he said.
Customers,
he further said, could access Christian content via an Interactive Voice
Response (IVR) platform where a customer
dials a short code 797 and listens to an array of uplifting contents such as
songs, prayers, sermons and more. The IVR based service requires a weekly
subscription of N50 weekly.
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